The Five Basic Secrets of Great Speechwriting
This is my most popular blog post ever. I'm trying to grab a little vacation this week, so enjoy, and ...
This is my most popular blog post ever. I'm trying to grab a little vacation this week, so enjoy, and ...
I blog often – and the world is in enthusiastic agreement – about the need to tell stories to get ...
Should a speaker be humble or – its opposite? Let’s call it ‘arrogant’? ‘Conceited’? ‘Egotistical’? Or the more neutral ‘assertive’? ...
A speaker makes two kinds of promises to an audience – the explicit and the implicit. Explicit promises involve foreshadowing, ...
We expect powerful people to give us the overview, the high-level view. Specifically, a recent study found, we rate people ...
I’ll be giving away some speechwriting secrets today. In particular, how to create a mood with your words. It’s not ...
Speakers need to understand how the brain works because, well, because they’re always talking to brains in the audiences they ...
People don’t like to change their minds. They hang on to the status quo like passengers on the Titanic hung ...
I love Bond movies. I love their existential over-the-top silliness. I love that the UK is still the center of ...
A recent study out of the University of British Columbia found that we have a few strong preferences when it ...