Basic Principles of Persuasive Rhetoric – 6
Principle VI: Persuasive communication cuts through the clutter of information overload by dealing with safety issues. Turn Maslow’s hierarchy of ...
Principles of persuasive rhetoric – 5
Principle V: Persuasive rhetoric passes the test of four critical questions: Is it articulate? Is there a real alternative? Is ...
Basic Principles of Persuasive Rhetoric – 4
Principle IV: Persuasive rhetoric deals in stories, facts, and tropes Stories, facts, and tropes are your tools for building effective, ...
Basic principles of persuasive rhetoric – 3
Principle III: Persuasive rhetoric deals with problems and solutions. Think of a communication — whether a formal meeting, a one-on-one ...
Basic Principles of Persuasive Rhetoric – 2
Principle II: Persuasive rhetoric has a clear goal in mind and is usually transparent about it. When you negotiate, you ...
Basic Principles of Persuasive Rhetoric – 1
Persuasive rhetoric is about phrasing your arguments so that your listeners can hear them. I’m going to do a series ...
7 Simple New Year’s Resolutions for Improving Your Public Speaking
1. I will construct all my speeches to focus on one main point, removing all information that doesn’t support ...
How to cut: giving a 3-hour speech in 45 minutes
I spoke this week at a conference of CIOs, talking about authentic communications. It’s a new version of a speech ...
How public speaking can change the world — and why you should care
For my blog today I’m remembering why public speaking is important, and why it’s so important to get it right: ...
How to begin a speech
How do you begin a speech? There are still human beings who wander this earth recommending starting with a joke ...
