Most speakers have something important to say. Few have built a talk that actually delivers it. In this three-month engagement, we’ll identify the central insight in your thinking, shape it into a compelling narrative, and craft a keynote that audiences remember long after the room clears.

The best material is often where you least expect it — the unconventional take, the story you’re not sure you should tell, the point of view that feels too bold. That’s usually where the talk lives.

You’ll leave with:

• A fully developed keynote-length signature talk
• A clear narrative structure and memorable core message
• Supporting stories, examples, and audience takeaways
• Visual concepts or slide guidance where appropriate
• Professional coaching in delivery, stage presence, and performance

Format: Three-month engagement including two full-day workshops: one focused on content, one on stagecraft, plus additional working sessions as needed. In person in Boston or via Zoom.

Best for: Subject matter experts, executives, founders, and authors ready to turn their thinking into a powerful signature talk.

Investment:The typical investment starts at $30,000. Every engagement is a little different, and we’re happy to talk through what’s right for your situation.

Our most comprehensive engagement. Over the course of a year, we’ll develop your idea, shape it into a keynote, and turn it into a fully realized book. The result is a complete thought leadership platform — the intellectual foundation, the signature talk, and the published work that establishes your authority.

You won’t just have an idea. You’ll have everything you need to share it widely.

You’ll leave with:

• A fully refined and clearly articulated core idea
• A keynote-ready signature speech
• Speech descriptions and positioning for event organizers
• Professional coaching in delivery, stage presence, and rehearsal
• Introductions to speaker bureaus and speaking managers
• A fully written book manuscript
• Introductions to publishers and guidance through the publishing process

Format: Year-long engagement including working sessions in Boston and virtual meetings, with structured development phases for the idea, speech, and book.

Best for: Subject matter experts, executives, founders, and authors who want to build a full thought leadership platform and establish themselves as a leading voice in their field.

Investment: Custom pricing. Talk with us about what’s right for your situation.

Before you invest in building a platform, it helps to know exactly what you’re building. In a series of 90-minute calls, we’ll take a close look at your thinking, your positioning, and the opportunities available to you in the professional speaking world.

You’ll leave with:

• A clear assessment of your core idea and its potential
• Identification of your strongest themes
• Guidance on shaping those themes into compelling talks
• An evaluation of your current speaking presence and delivery
• A strategic roadmap for the next 12-24 months
• Specific recommendations for next steps

Format:  Three to four 90-minute sessions.

Best for: Subject matter experts, executives, founders, and emerging thought leaders who know they have an important idea and want to understand what to do with it.

Investment: $5,000

You have an idea worth sharing. This engagement helps you figure out exactly what it is. Over two months, we’ll clarify the central insight you want to own, refine the message so it resonates, and begin shaping it into a talk.

You’ll leave with:

• A clearly defined core idea that anchors your thought leadership
• A structured framework for your signature talk
• Development of key themes, arguments, and supporting stories
• Guidance on shaping your idea for clarity and audience impact
• Early work on your personal speaking style and stage presence

Format: Two-month engagement including multiple working sessions in person in Boston or via Zoom, with guidance between sessions.

Best for: Subject matter experts, executives, founders, and authors who have an important idea and want to shape it into the foundation of a keynote.

Investment: $10,000

“Nick’s personal students are very successful speakers. They get booked, get paid well, and secure ongoing contracts with corporations. Take his advice seriously. Follow his direction. You will succeed.”

“Nick coached me to bring a new level of professionalism and craft to my public speaking. The results showed up immediately in increased bookings and fees.”

Speaker & Author
The New Rules of Marketing and PR